This week, I welcome Kevin Donlin to the podcast. Kevin is the author of Marketing Multipliers: 11 Simple Tools to Grow Your Business. Kevin has been in marketing since 1994, when he sold one of the first ebooks — on Usenet, for $10, payable by check. From 1995 to 1998, he was Webmaster for FedEx.com,…
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On this episode, Todd Werstler joins me at Polycon to discuss his presentation on day one of “Selling Labor and Product Diversification”.
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This episode features a couple of interviews from Day 1 at POLYCON 2022 hosted by Tower Industries. For the first interview, Zach Sinz of Stoner Molding Solutions joined me to talk about the benefits of water-based mold releases.
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This week, Larry Branan of The R.J. Marshall Company joins me on the show to discuss the Polytech training schedule for POLYCON22. This 3-day event will be packed with some great training at Tower Industries and American Marble Industries.
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On this episode, I share an inspirational entrepreneur story from an interview I did a few years ago. At the time, this interview was geared toward my Composites Weekly podcast audience highlighting a startup company that had designed some new carbon fiber framed backpacks. The company is KUIU, an outdoor performance hunting gear manufacturer started…
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This week, I welcome Lisa Ryan back to the show to share some takeaways from her brand new book Thank You Very Much. Lisa will be the keynote speaker at POLYCON22 and attendees will receive a free signed copy. Because of Lisa’s experience in a variety of industries including executive recruiting, healthcare, industrial sales, and welding, she relates easily to attendees at…
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Many entrepreneurs hope to grow a business that will one day run without them. This was the theme of Michael Gerber’s classic book the E-Myth. Too often, business owners get trapped working inside the business on all of the technical details rather than working on the outside of the business. As Gerber famously said, “Technicians suffering…
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This week, Andrew Pokelwaldt, the director of certifications & training with the ACMA joins me to discuss what buyers at every company need to know when making the best decisions on material substitutions – whether it be resins, initiators, or gelcoats. POLYCON 2022 is right around the corner. This 3-day convention will be PACKED FULL…
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On this episode, Amanda Read of Read Mobile Marketing joins me on the show to discuss mobile advertising strategies that small businesses can use to create better engagement and drive more sales.
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This week on the podcast show I feature a recent interview with Stu Heineck, bestselling author of How to Grow Your Business Like a Weed: A Complete Strategy for Unstoppable Growth. Stu is a Hall-of-Fame-nominated marketer, and Wall Street Journal cartoonist and has authored other bestselling books including one of my favorites How to Get a Meeting with Anyone. …
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