Small Business Strategies

Episode 106: The Art of Effective Business Communication – Interview with Dr. Howard Rankin

Communication is one of the most essential human skills, but rarely are we taught how to do it effectively. This week, I welcome Dr. Howard Rankin on the show. He is the author of the book Power Talk: The Art of Effective Communication. He’s written numerous books and has an extensive psychology and neuroscience background. His…

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Episode 105: How to Manage And Protect Your Company’s Reputation Online in a Social Media World

This week, I welcome Kent Lewis to the podcast. He is the founder and CEO of Anvil, an online marketing company founded in 2000, two years after Google officially launched as a search engine. As one of the oldest search engine marketing agencies in the Pacific Northwest, and one of the most award-winning in the United States, Anvil…

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Episode 104: TikTok Marketing for Business Owners – How to Grow Customer Sales From One of the World’s Leading Platforms

TikTok has become the fastest growing social media app in the world and one of the fastest apps to reach a billion subscribers in history. What many business owners may not realize is it offers an unprecedented opportunity for businesses to promote their products to a younger audience of prospects & customers.  On this episode,…

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Episode 103: Interviews From POLYCON 2021

On this episode, we’ll be featuring guest interviews at POLYCON 2021 in Salt Lake City, Utah.  These include an interview with Andrew Pokelwaldt, of the ACMA, and Brannon Pittman of HK Research discussing Gelcoat issues.  You can reach out to either of them with questions by emailing Andrew at APokelwaldt@acmanet.org or Brannon at bpittman@hkresearch.com. I’ll…

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Episode 102: Why Dynamic Customer Experiences Follow a Recipe for Success – Interview with Best Selling Author Michael Sherlock

This week, Michael Sherlock joins me on the show to discuss her most recent book Sales Mixology: Why the Most Potent Sales and Customer Experiences Follow a Recipe for Success.  Don’t be fooled by the name, or the hair color. Michael Sherlock is serious about business. Before launching her global training company, Shock Your Potential, Michael…

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Episode 101: A Commitment to Craftsmanship – Interview with Bobby Brooks

This week Bobby Brooks joins me again to share some of the latest updates with Brooks Molds. As many know, Bobby Brooks began working in the composites industry in 1984, when he was hired by the mold and prototype department at Mortar Creek Plastics in Elmore, Alabama. He was quickly promoted to Shop Supervisor and…

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Episode 99: How Companies Build World-Class Organizations Through Core Values

This week, I welcome Amie Devero, author of the book Powered by Principle. In the course of six years of research for this book, she distinguished many of the key characteristics common to the thousands of companies/ organizations that maintain better than average results & ethical performance over the long term. We’ll be discussing these key…

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Episode 98: A Leader’s Recipe for Breakthrough Innovation

To compete and be profitable in today’s marketplace, you need big, creative solutions and you need them now. Just as you follow a recipe to cook a great meal, there is a recipe to create great ideas.  This week I welcome Roger Firestein to the show to discuss how to come up with breakthrough ideas…

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Episode 97: How to Reduce the Weight of Your Cast Polymer Parts, Improve Thermal Shock Resistance, and $ave Money

This week, I welcome Chris Hurdleston of ACS International to discuss the topic of reducing the weight of your cultured marble parts to help manufacturers save money on resin, labor, installation, and shipping costs.  Sponsors for this episode:

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Episode 96: How to Crush Your Fears, Develop Your Negotiation Muscle, and Gain Power in the Workplace

This week I welcome Lynn Price on the show. Lynn is a former attorney and author of the book Negotiate It! How to Crush Your Fears, Develop Your Negotiation Muscle, and Gain Power in the Workplace.  In addition to being an author, she’s also a speaker & consultant with over twenty years of experience providing creative…

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