Small Business Strategies

220: Will the Baltimore Bridge Collapse Affect Supply Chains Within Our Industry?

April 1, 2024 Jonathan 0:16:03

On this episode Blair Robbins joins me on the show to discuss the closure of the Port of Baltimore, and whether it will impact supply chains. Blair is a partner in the Transportation and Logistics Group at EisnerAmper, and has nearly 30 years of experience helping companies cope with supply chain issues, and challenges in inventory management due to disruptions from…

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219: Climbing the Giant’s Ladder to Marketing Success – Interview with Best Selling Author Elizabeth Chabe

March 25, 2024 Jonathan 0:30:06

On this podcast episode, I feature an interview with Elizabeth Chabe author of a new bestselling book called The Giant’s Ladder: The Science Professional’s Blueprint for Marketing Success. Her new book is a critical resource for entrepreneurs and technology professionals seeking effective marketing strategies to launch their innovations commercially. This new book addresses the gap between innovation and commercial…

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218: Discussing KBIS 2024 with Chris Hurdleston

March 11, 2024 Jonathan 0:23:51

On this episode, Chris Hurdleston of ACS International and Dorfner joins me to discuss his perspective from the KBIS 2024 show in Las Vegas last week. The Kitchen & Bath Industry Show (KBIS) is North America’s largest trade show dedicated to all kitchen and bath design aspects. This is one of the sparkly sink bowls from Maestro Bath that…

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217: Discussing Technology and Manufacturing Outlooks with Andrew Pokelwaldt

March 6, 2024 Jonathan 0:34:54

On this episode, Andrew Pokelwaldt joins me to discuss trends taking place in the manufacturing sectors and how technology is poised to play a significant role in handling challenges in 2024 and beyond.

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216: Marketing Minute- The Story of How Halitosis Became a Medical Condition With a “Cure”

February 23, 2024 Jonathan 0:07:34

On this marketing minute, I share a story of how halitosis became a medical condition with a “cure”. The story is a great marketing lesson for any business that seeks to differentiate its product or service with a USP. The great businessman and advertiser Albert Lasker once said “There is no law that requires a…

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215: On a Journey to Disrupt Composites Manufacturing – Interview with Tyler Alvarado

February 19, 2024 Jonathan 0:24:18

On this episode, I share an interview I did with Tyler Alvarado. Tyler is the CEO of Continuous Composites, a company that’s on a journey to transform manufacturing. Continuous Composites began with a realization that composite manufacturing was a problem waiting to be solved. Their vision is to break the mold of additive manufacturing and advance…

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214: Discussing the Composites 2024 Fly-In with Dan Neumann of the ACMA

February 10, 2024 Jonathan 0:22:49

On this episode, Dan Neumann joins me again to discuss the 2024 Composites Fly-In taking place in Washington DC Feb. 26-28th. Dan is the Vice President of Government Relations for the ACMA. The Composites 2024 Fly-In will provide a unique setting to meet with Members of Congress and agency leadership to educate them on the valuable…

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213: Discussing CCT Training and Workforce Development with the ACMA’s Kyler Jordan and Peter Hedger

January 25, 2024 Jonathan 0:41:30

On this episode, Kyle Jordan and Peter Hedger of the ACMA join me for a discussion on workforce development. Kyle is the director of certifications with the ACMA and Peter is Vice President of Strategic Partnerships and Membership. We’ll be talking about a recent workforce development research survey that the ACMA completed and some of…

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212: Marketing Minute- Four Levels to Talking About Your Products

January 17, 2024 Jonathan 0:05:53

On this marketing minute episode, we’ll discuss be discussing features, advantages, benefits, and ultimate benefits. Understanding and using all four of these can amp up your marketing and advertising game.

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211: The 85 Percent Rule and How to Create Opportunities for Breakthrough Innovation

January 9, 2024 Jonathan 0:41:06

On this first episode of 2024, we’ll be discussing the topic of the 85 Percent Rule. If you’ve never heard of the 85% rule, it runs counterintuitive to what most of us have been taught – which is to give your maximum output. Operating at 100% all of the time is not sustainable, and eventually…