This is the first episode of the Cast Polymer Radio “Marketing Minute”. These are quick sales and marketing tips to help you grow your business. Today’s episode is called The $250K Thank You Note. It’s a great example of how “snail mail” and personal touch still work in marketing.
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On this episode, I welcome Kyle Jordan on the show. Kyle is the new director of certifications with the ACMA. Their CCT program supports professional development and facilitates uniform training and technical skills. It’s the only certification program of its kind in the industry. This program is completed online and provides enrollees with all the resources…
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On this episode, Nick Ciparro joins me on the podcast. Nick is the founder and chief technology officer at ACCR, Advanced Composites of Carbon Rivers a global leader in the Research & Development of Graphene and Graphene related technologies. Graphene is a remarkable substance with a multitude of astonishing properties which earn it the title “wonder material”. Despite being…
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On this episode, we’ll be discussing search engine marketing and SEO in the age of A.I with guests Brittany Filori and Michael Borgelt of 51Blocks. 51Blocks started in 2009 as an SEO company serving small businesses. By 2015, 51Blocks had moved to a Denver-based office with a small team helping businesses all across the US and was…
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On this episode, we feature an interview with Joannie Harmon at IACMI’s annual member meeting discussing workforce education. The U.S. is facing a crisis when it comes to the workforce. Per a recent Deloitte report, US manufacturing is expected to have 2.1 million unfilled jobs by 2030. The Composites Institute has made workforce education and development a pillar of…
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On this episode, I feature an interview with Haley Marie Keith, the CEO of Mito Material Solutions. MITO’s technology is the “first and only” process to functionalize substances like graphene oxide and biomaterials—creating hybrid additives that give composites and thermoplastics lab-verified improvements in strength, durability, flexibility, and sustainability. You can learn more about their company by…
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On this episode, Tobi Ferguson, CEO of Magnum Venus Products, joins me to discuss their new $20 million expansion in Knoxville, TN. Magnum Venus Products (MVP), a global manufacturer of fluid movement and production solutions for industrial applications, is expanding its footprint and capabilities with the purchase of this new facility and land in East…
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On this episode, I welcome best-selling author Mark Mears to the show. He is the author of the new book The Purposeful Growth Revolution. In this book, Mark brings together 30 years of experience with Fortune 500 companies using scientific studies to create practical strategies for how leadership needs to evolve to help employees and businesses thrive in…
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This week I welcome Nick Castelucci to the show. He is the managing partner at Prestige Tooling, one of the newest members of the ICPA based out of Elkhart, IN. Nick and his team have over 25 years of experience in mold making with over 6,000 completed molds. Ont this episode, he will share some…
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On this episode, we’ll be discussing how to use ai platforms like ChatGPT to create better story brands. The interview is with Brian Hennessy, CEO and Co-founder of Talkoot, a company that helps brands create deeper connections with customers on every product page through deeper product storytelling. You can learn more by visiting https://talkoot.com.
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