Techology

Episode 41: How to Stop Customer Turnover, and Get Lucrative, Long-Term Loyalty

This week, Ali Cudby joins me on the show to discuss how to build long term loyalty with your customers. Ali is the author of a recently released book Keep Your Customers: How to Stop Customer Turnover, Improve Retention and Get Lucrative, Long-Term Loyalty.  Her latest book shares a fresh perspective on the old problem of customer relations….

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Episode 40: How to Make a Strategic Impact Within Your Company

This week, I welcome best selling author and speaker Greg Githens on the show. Greg is the author of the book How to Think Strategically. Greg’s book is the ideal primer for those who want to develop their mental acumen and make a strategic impact within their company. On this episode, we’ll be discussing: The 20…

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Episode 39: Identifying and Managing Workplace Hazards – Interview with Luke Haas of Elite Marble

On this episode, Luke Haas of Elite Marble joins me to discuss identifying & managing workplace hazards, and how to get buy-in from your team. Our discussion takes place during OSHA’s Safe and Sound Week (Aug. 10-16).  Safe Plant Program As a reminder, the ICPA Safe Plant Program is based on the OSHA Safe + Sound…

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Episode 38: Discussing Future “Zoom-In” Industry Topics with Jennifer Towner

On this episode, Jennifer Towner joins me for a brief discussion of the upcoming “Zoom-In” discussion topics for the remainder of August and into September.  You can learn more about these upcoming and register by visiting https://theicpa.com/zoom-in-virtual-events/.  Safe Plant Program Also, during this episode, Jennifer discusses the ICPA Safe Plant Program. It is based on the OSHA…

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Episode 36: Discussing COVID-19 & Styrene with Kelly DeBusk of Composites Compliance

This week I welcome Kelly DeBusk, owner of Composites Compliance back on the show to discuss some of the latest OSHA regulations for Covid-19 worker safety, and what could be on the horizon for styrene exposure. Kelly has over 20 years of experience in environmental and safety regulations governing the composites industry.  She is actively involved with…

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Episode 35: Providing Quality Craftsmanship & Service Since 2010 – Interview with Ray Roux of CounterTek Inc.

This week, Ray Roux of CounterTek joins me on the show to discuss their company, which serves the kitchen and bath dealer market with 100 miles of Ephrata, PA.   Ray is a United States Air Force veteran, and worked at LamTech, as Vice President of Manufacturing for 19 years prior to opening CounterTek. They…

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Episode 34: Interview with Scott Byers CEO of Majestic Kitchen and Bath Creations

This week, Scott Byers, president and CEO of Majestic Kitchen and Bath Creations joins me on the show. For over 25 years, Majestic has offered among the best and widest selection of granite, cultured marble, and glass products in the greater Raleigh and Wilmington, NC areas. In late June it was announced that Majestic had…

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Episode 33: We Discuss Instagram Marketing & How to Create Ads that Attract New Customers

With over a billion monthly users and more than 500 million daily users, Instagram is now the second most engaged social media platform behind Facebook.This week, Ben Blackmon of One Focus Marketing joins me once again on the show to discuss how to use Instagram advertising to bring in new customers to your business.

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Episode 32: A Simple Email Marketing Strategy for Automating Cold Emails & Follow-ups

This week Ryan O’Donnell joins me on the podcast to discuss the topic of email marketing and how to automate your cold emails. Many small businesses today use email autoresponder services for reaching out to their customers and prospects. The problem with these services is that they typically don’t allow you to enter cold emails…

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Episode 31: Interview with Darren Suggs of Marble Masters

This week, I welcome Darren Suggs, co-owner of Marble Masters on the show. He and his brother purchased their business during the summer of 1980 and have been at it ever since. They both grew up on a farm and his uncle owned a machine shop close to them so they were always tinkering and…

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