On this episode, I welcome Brandon Cornuke author of the new book The Value Proposition Matrix: An Innovator’s Guide to Four Questions That Separate Success from Failure. In it, Brandon proposes a simple framework for founders to honestly assess the viability of their ideas. It is full of real-life stories that illustrate the Matrix and make it…
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On this episode, I share an interview with Robert Bly, author of the book The Big Book of Words That Sell: 1200 Words and Phrases That Every Salesperson and Marketer Should Know and Use. Bob is a professional writer, speaker, and marketing consultant with over 3 decades of experience in business-to-business, high-tech, and direct-response marketing. He…
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On this episode, Derek Hill of Syn-Mar Products joins me to share his experience attending the ACMA’s Fly-In last week up in Washington DC. He and some other ICPA board members attended to make sure Washington knows what issues are important for our businesses and the cast polymer industry through engagement with members of Congress, and agency…
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On this episode, I welcome two guests to discuss this year’s Kitchen & Bath Industry Show (KBIS) in Las Vegas. My first interview is with our own Marc Vidal of ACS International. He attended the big show last month and he’ll be sharing what stood out to him.
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On this episode, Dan Neumann joins me to discuss the ACMA’s Infrastructure & Sustainability Fly-In that’s taking place in Washington DC this week(Feb 15-16). Dan is the Vice President of Government Relations with The ACMA, and he’ll be filling us in on some of the activities and meetings from day one. Several ICPA board members will be…
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This week, Chris Bolte, president of Agean Bath and Spa joins me on the show to discuss their company- a family business that started back in 1946. Chris represents the third generation of his family to run the business.
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This week Rick Steranko joins me on the podcast to discuss how to boost your web presence to the Top of the Google Rankings in 2023. Rick is the founder of Spredx, a digital marketing agency based out of Sarasota, Florida. You can learn more about their company by visiting https://spredx.com. Don’t forget to register for the Buzz…
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This is part 2 of my interview with Dr. Lisa Lang. She is one of the foremost Theory of Constraints experts in the world and has been named the “Manufacturing Trendsetter” by USA Today and “Manufacturing Champion” by Newsweek. On this follow-up interview, we’ll be discussing the psychology behind the Mafia Offer.
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On this episode, I welcome Dr. Lisa Lang to the show. She is one of the foremost Theory of Constraints experts in the world. She’s been named the “Manufacturing Trendsetter” by USA Today and “Manufacturing Champion” by Newsweek. She is the president of The Science of Business, specializing in increasing profits for manufacturers by applying the…
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On this episode, Ajay Goel joins me to discuss how AI can be used to help create email marketing campaigns. Ajay is the founder of GMass, an established and innovative solution that seamlessly integrates into GMail, creating mass email, mail merge, and follow-up email services possible within the world’s most popular email service. Ajay has been…
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