Episode 67: Leadership Signals that Turn Company Culture into Competitive Advantage

This week, Jeff Grimshaw joins me on the show to discuss his book Five Frequencies: Leadership Signals that Turn Culture Into Competitive Advantage

Your organization’s culture: It’s either an asset or a liability. At this very moment, it’s either lifting your business performance or “eating your strategy for breakfast.”

How do you ensure it’s the former, not the latter?

Based on Jeff’s 20+ years of research, the answer couldn’t be clearer: Intentionally or unintentionally, you create culture through the signals you transmit on Five Frequencies®.

You can learn more & download a free chapter of the book by visiting https://fivefrequencies.com

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