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170: The 1200 Words & Phrases That Every Salesperson & Marketer Should Know and Use

March 13, 2023 Jonathan 00:46:56

On this episode, I share an interview with Robert Bly, author of the book The Big Book of Words That Sell: 1200 Words and Phrases That Every Salesperson and Marketer Should Know and Use. Bob is a professional writer, speaker, and marketing consultant with over 3 decades of experience in business-to-business, high-tech, and direct-response marketing. He…

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167: Discussing the Infrastructure & Sustainability Fly-In This Week with Dan Neumann of the ACMA

February 16, 2023 Jonathan 00:32:33

On this episode, Dan Neumann joins me to discuss the ACMA’s Infrastructure & Sustainability Fly-In that’s taking place in Washington DC this week(Feb 15-16). Dan is the Vice President of Government Relations with The ACMA, and he’ll be filling us in on some of the activities and meetings from day one. Several ICPA board members will be…

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166: Interview with Chris Bolte of Agean Bath and Spa

February 4, 2023 Jonathan 00:25:23

This week, Chris Bolte, president of Agean Bath and Spa joins me on the show to discuss their company- a family business that started back in 1946. Chris represents the third generation of his family to run the business.

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165: How to Boost Your Business to the Top of the Google Rankings in 2023

January 31, 2023 Jonathan 00:37:10

This week Rick Steranko joins me on the podcast to discuss how to boost your web presence to the Top of the Google Rankings in 2023. Rick is the founder of Spredx, a digital marketing agency based out of Sarasota, Florida. You can learn more about their company by visiting https://spredx.com. Don’t forget to register for the Buzz…

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162: How to Use AI in Your Email Marketing Campaigns

January 16, 2023 Jonathan 00:28:29

On this episode, Ajay Goel joins me to discuss how AI can be used to help create email marketing campaigns. Ajay is the founder of GMass, an established and innovative solution that seamlessly integrates into GMail, creating mass email, mail merge, and follow-up email services possible within the world’s most popular email service. Ajay has been…

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161: Discussing Cold Weather Curing Issues and Multi-Component Peroxides with Dennis Fink of AKPA

January 9, 2023 Jonathan 0:22:40

On this episode, Dennis Fink of AKPA Chemical joins me to share some tips on how to troubleshoot gelcoat & resin curing problems related to the below-freezing cold weather we’ve all experienced recently. His diverse experience runs the gamut – from production supervision and management, research and development, to field technical service in polyester resins…

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159: Interview with Tato Corcoran of Brandt Molded Marble

December 14, 2022 Jonathan 00:36:58

This week, Tato Corcoran joins me on the show. Tato is the proud owner of Brandt Molded Marble, a new ICPA member. Tato graduated from the University of California at Davis in 2014 and then started a career in the Silicon Valley tech industry serving as an Executive Assistant to a Fortune 200 executive. Several…

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158: How to Use Behavioral Science to Improve Your Sales and Marketing

December 5, 2022 Jonathan 01:02:20

On this week’s episode, we’ll be discussing how to increase engagement, response, and ROI by harnessinghardwired human behavior and instinctive responses. I share an interview with Nancy Harhut. She is the author of the new book Using Behavioral Science in Marketing.

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154: Improving Quality Control Issues with Proper Measurement Tools, Techniques, and Planning – Interview Andrew Pokelwaldt

October 31, 2022 Jonathan 00:38:58

This week Andrew Pokelwaldt joins me on the podcast again this month to tackle some common problems in your manufacturing process that can lead to quality issues.

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153: Live Interview at CAMX with Marcos Vidal of ACS Int & Dorfner

October 24, 2022 Jonathan 00:20:56

Last week, I attended CAMX 2022 in Anaheim, CA, and while there had the opportunity to interview a number of companies in the composites and advanced materials industry, including a few ICPA members who serve the cast marble industry. Marcos Vidal from ACS International & Dorfner stopped by my table for a quick interview and…