cast polymer industry

218: Discussing KBIS 2024 with Chris Hurdleston

On this episode, Chris Hurdleston of ACS International and Dorfner joins me to discuss his perspective from the KBIS 2024 show in Las Vegas last week. The Kitchen & Bath Industry Show (KBIS) is North America’s largest trade show dedicated to all kitchen and bath design aspects.  This is one of the sparkly sink bowls from Maestro Bath that…

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217: Discussing Technology and Manufacturing Outlooks with Andrew Pokelwaldt

On this episode, Andrew Pokelwaldt joins me to discuss trends taking place in the manufacturing sectors and how technology is poised to play a significant role in handling challenges in 2024 and beyond. 

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216: Marketing Minute- The Story of How Halitosis Became a Medical Condition With a “Cure”

On this marketing minute, I share a story of how halitosis became a medical condition with a “cure”. The story is a great marketing lesson for any business that seeks to differentiate its product or service with a USP. The great businessman and advertiser Albert Lasker once said “There is no law that requires a…

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215: On a Journey to Disrupt Composites Manufacturing – Interview with Tyler Alvarado

On this episode, I share an interview I did with Tyler Alvarado. Tyler is the CEO of Continuous Composites, a company that’s on a journey to transform manufacturing. Continuous Composites began with a realization that composite manufacturing was a problem waiting to be solved. Their vision is to break the mold of additive manufacturing and advance…

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214: Discussing the Composites 2024 Fly-In with Dan Neumann of the ACMA

On this episode, Dan Neumann joins me again to discuss the 2024 Composites Fly-In taking place in Washington DC Feb. 26-28th. Dan is the Vice President of Government Relations for the ACMA. The Composites 2024 Fly-In will provide a unique setting to meet with Members of Congress and agency leadership to educate them on the valuable…

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213: Discussing CCT Training and Workforce Development with the ACMA’s Kyler Jordan and Peter Hedger

On this episode, Kyle Jordan and Peter Hedger of the ACMA join me for a discussion on workforce development. Kyle is the director of certifications with the ACMA and Peter is Vice President of Strategic Partnerships and Membership.  We’ll be talking about a recent workforce development research survey that the ACMA completed and some of…

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212: Marketing Minute- Four Levels to Talking About Your Products

On this marketing minute episode, we’ll discuss be discussing features, advantages, benefits, and ultimate benefits. Understanding and using all four of these can amp up your marketing and advertising game.

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207: Rules of Persuasion: How the Greatest Communicators Convince, Inspire, Lead, and Sometimes Deceive

On this episode, Carlos Alvarenga joins me for a discussion on how great communicators are so effective. He is the author of a brand new book called The Rules of Persuasion: How the World’s Greatest Communicators Convince, Inspire, Lead—and, Sometimes, Deceive.  His new book not only explains exactly how persuasion works in all forms of human…

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206: The Magic of Conversational Storytelling – Interview with David Garfinkel

On this episode, I interview business consultant and copywriter David Garfinkel about his brand new book The Persuasion Story Code.  In it, David reveals the types of stories that have proven to make millions of dollars, create important agreements, and even change billions of minds, across a variety of industries and situations. You can grab your copy here, and…

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204: Discussing the Latest News From AKPA Chemicals with Ryan Oner

This week Ryan Oner of AKPA Chemicals joins me to share some of the latest news from their company. AKPA Chemicals specializes in the production of organic peroxides & initiators. They will be featuring at CAMX in Atlanta next week at booth T44.  You can visit their website at https://akpachemicalus.com. 

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