cast polymer industry

170: The 1200 Words & Phrases That Every Salesperson & Marketer Should Know and Use

March 13, 2023 Jonathan 00:46:56 Comments Off

On this episode, I share an interview with Robert Bly, author of the book The Big Book of Words That Sell: 1200 Words and Phrases That Every Salesperson and Marketer Should Know and Use. Bob is a professional writer, speaker, and marketing consultant with over 3 decades of experience in business-to-business, high-tech, and direct-response marketing. He…

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169: Discussing the ICPA’s Washington DC Fly-In with Derek Hill

February 28, 2023 Jonathan 00:20:54 Comments Off

On this episode, Derek Hill of Syn-Mar Products joins me to share his experience attending the ACMA’s Fly-In last week up in Washington DC. He and some other ICPA board members attended to make sure Washington knows what issues are important for our businesses and the cast polymer industry through engagement with members of Congress, and agency…

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168: Discussing the Kitchen & Bath Industry Show (KBIS) 2023

February 20, 2023 Jonathan 00:43:52 Comments Off

On this episode, I welcome two guests to discuss this year’s Kitchen & Bath Industry Show (KBIS) in Las Vegas. My first interview is with our own Marc Vidal of ACS International. He attended the big show last month and he’ll be sharing what stood out to him.

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166: Interview with Chris Bolte of Agean Bath and Spa

February 4, 2023 Jonathan 00:25:23 Comments Off

This week, Chris Bolte, president of Agean Bath and Spa joins me on the show to discuss their company- a family business that started back in 1946. Chris represents the third generation of his family to run the business.

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164: How to Create “Mafia Offers”: Interview with Dr. Lisa Lang – Part 2

January 24, 2023 Jonathan 00:30:26 Comments Off

This is part 2 of my interview with Dr. Lisa Lang. She is one of the foremost Theory of Constraints experts in the world and has been named the “Manufacturing Trendsetter” by USA Today and “Manufacturing Champion” by Newsweek. On this follow-up interview, we’ll be discussing the psychology behind the Mafia Offer.

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162: How to Use AI in Your Email Marketing Campaigns

January 16, 2023 Jonathan 00:28:29 Comments Off

On this episode, Ajay Goel joins me to discuss how AI can be used to help create email marketing campaigns. Ajay is the founder of GMass, an established and innovative solution that seamlessly integrates into GMail, creating mass email, mail merge, and follow-up email services possible within the world’s most popular email service. Ajay has been…

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159: Interview with Tato Corcoran of Brandt Molded Marble

December 14, 2022 Jonathan 00:36:58 Comments Off

This week, Tato Corcoran joins me on the show. Tato is the proud owner of Brandt Molded Marble, a new ICPA member. Tato graduated from the University of California at Davis in 2014 and then started a career in the Silicon Valley tech industry serving as an Executive Assistant to a Fortune 200 executive. Several…

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158: How to Use Behavioral Science to Improve Your Sales and Marketing

December 5, 2022 Jonathan 01:02:20 Comments Off

On this week’s episode, we’ll be discussing how to increase engagement, response, and ROI by harnessinghardwired human behavior and instinctive responses. I share an interview with Nancy Harhut. She is the author of the new book Using Behavioral Science in Marketing.

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156: Mindsets, Skills, and Behaviors for Being a Successful People-Centric Leader

November 18, 2022 Jonathan 00:32:01 Comments Off

This week Steven Howard joins me on the podcast show. Steven is an award-winning author of 22 leadership, business, and motivational books. We’ll be discussing a couple of his latest books. His most recent book is Humony Leadership: Mindsets, Skills, and Behaviors for Being a Successful People-Centric Leader. Humony is a created word comprising human, humanity, and harmony…

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154: Improving Quality Control Issues with Proper Measurement Tools, Techniques, and Planning – Interview Andrew Pokelwaldt

October 31, 2022 Jonathan 00:38:58 Comments Off

This week Andrew Pokelwaldt joins me on the podcast again this month to tackle some common problems in your manufacturing process that can lead to quality issues.